Dynamic Ad Insertion in an ATSC 3.0: Displayed At NAB Show

Radio & Television Business Report

Author: Adam Jacobson
April 9, 2025 1:00 pm

Traditional linear ads can now be substituted with internet-based personalized advertising — at least in a world where NEXTGEN TV powered by ATSC 3.0 and in a future Brazilian marketplace. That’s the key takeaway shared by Mirakulo as it wrapped up its presence at the 2025 NAB Show.

Please visit

Radio & Television Business Report

for the full story HERE.