AM/FM Radio Streaming Audiences: Five Surprising Findings From Edison’s “Share Of Ear”

Audio Active Group® | Westwood One
Author: Pierre Bouvard
May 19, 2025 10:08 am

Edison’s “Share of Ear” study is the authoritative gold standard of American audio time use. Edison surveys 4,000 Americans annually to measure daily reach and time spent with all forms of audio. Significantly for advertisers, the “Share of Ear” platform permits analysis of ad-supported audio for media planning purposes. Here are five head snappers on AM/FM radio streaming from the just-released Q1 2025 study.

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