Amazon Ads, Roku Partner On Connected TV Ad Access

Radio & Television Business Report

Author: RBR-TVBR
June 16, 2025 9:33 am

Amazon Ads and Roku Inc. are cheering the introduction of a new integration that gives advertisers access to “the largest authenticated Connected TV footprint in the U.S.,” exclusively through Amazon DSP. The new collaboration delivers logged-in reach to an estimated 80 million U.S. Connected TV households.

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