AdImpact: Political Spending In First Half Already Nears Full-Year Off-Year Totals.

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June 30, 2025 3:38 am

Political ad spending topped $721 million in the first half of 2025, nearing totals from full off-election years. New York’s $36.8 million mayoral primary last week also delivered a potential win for broadcasters, since a race often determined by the…

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