Radio, Let’s Not Get Caught Up In #OKBoomer

Jacobs Media
Author: Fred Jacobs
October 4, 2025 9:07 pm

Today’s #TBT blog post looks at what was a new campaign that went viral back in October of 2019, especially on social media. Back then, “OK boomer” was more than an Internet meme or an online joke. It symbolized a growing generational divide that has only metastasized in the years since. It is a very familiar condition, especially to those of us in broadcast radio. Today’s blog post looks back at when this growing schism began to take form, and how it happened in the first place.

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