For NAB, It’s ‘Game On’ In OTA Sports Rights Fight

Radio & Television Business Report

Author: Adam Jacobson
December 19, 2025 10:02 am

SportsPro and semi-pro sports leagues have been signing a multitude of live play-by-play rights with the owners of broadcast TV stations, shifting away from regional sports networks. Now the NAB wants to make sure over-the-air TV doesn’t lose the momentum in the face of digital “Big Tech” encroachment.

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