MediaCo’s Brian Fisher: Local Relevance Is Radio’s ’26 Advantage

Radio Ink
Author: Cameron Coats
January 5, 2026 5:32 am

Brian FisherMediaCo Chief Revenue Officer Brian Fisher is heading into 2026 watching two forces pull at audio in opposite directions: resilient listening on one side, and a recovery in advertising that has not moved evenly across categories on the other. So how does radio keep up?

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