Nielsen Exec Suggests Cumulus Suit Could Kill Audio Ratings

Radio & Television Business Report

Author: Cameron Coats
January 13, 2026 8:32 am

How serious is the threat to Nielsen Audio ratings services from Cumulus Media’s lawsuit against the nation’s dominant audience measurement and consumer data firm? Nielsen Audio’s Managing Director told the U.S. District Court considering the case that a Cumulus win could forever cripple the company.

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