Radio & Television Business Report
Author: RBR-TVBR
January 28, 2026 10:03 am
With the awarding of accreditation for TV universe estimation by the Media Rating Council (MRC), the ARF DASH TV Universe Study believes it has established “a standard” in measurement. Now, DASH is expanding its delivery schedule and taking steps “to broaden its usefulness” in both advertising and strategy.Please visit
Radio & Television Business Report
for the full story HERE.
