Can Local Radio Be Local TV’s Savior?

Broadcast television is scrambling to find cheaper programming alternatives as high production costs are already being blamed for the upcoming cancellations of Kelly Clarkson and Sherri Shepherd’s daytime talk shows and being used as a partial reason for the end of CBS’ “Late Show” franchise with host Stephen Colbert. As more podcasts compete in the video space driving viewership to YouTube and now Netflix for big national shows, many local television stations will need compelling programming filled with familiar faces and voices to fill the time.

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