For Brand Influence and Decision Makers, Broadcast TV Wins

Radio & Television Business Report

Author: Adam Jacobson
March 10, 2026 11:58 am

Television “continues to play a powerful role in creating brand awareness and influencing consumer purchase decisions.” That’s a key finding from a study conducted by the trade association squarely focused on attracting marketers and advertisers to local broadcast TV.

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Radio & Television Business Report

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