Why Requests Matter In 2025

RadioInsight
Author: Sean Ross
June 11, 2025 3:15 pm

Liveline Mason KelterIt was roughly a year ago when Liveline host Mason Kelter remarked that most of his requests were suddenly for current hit songs again. It was a positive sign for a battered Top 40 format that came on the heels of a strong Summer Song field and a Billboard Top 10 that suddenly aligned with what radio was playing.

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