The Randy Lane Company
Author: Randy Lane
October 21, 2025 10:37 am
Back in 2007, when PPM ratings rolled out, Jeff McHugh attended an Arbitron seminar that revealed something shocking. The presenter paused, like he was about to deliver bad news about a loved one, and said:“The point in any given hour when the most listeners leave a radio station is not during commercials. It’s when the deejay starts […]
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