Outlook: U.S. Ad Spending To Grow 11% As AI-Led Momentum Shapes 2026.

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December 10, 2025 1:28 am

U.S. advertising spending is expected to grow 11% in 2025, excluding political, according to an updated forecast from Madison & Wall. The projection sharply exceeds the firm’s earlier estimate of 3.6% growth and follows a 13% year-over-year increase in the…

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