Radio & Television Business Report
Author: Adam Jacobson
January 2, 2026 10:02 am
The marketing arm of ATSC 3.0 led by Anne Schelle has launched an industry-led effort focused on ensuring that over-the-air TV households have a cost-effective and user-friendly way to access NEXTGEN TV services while continuing to rely on free, local broadcast television.Please visit
Radio & Television Business Report
for the full story HERE.