Every Start-Up Needs A Second Act: The Rise And Fall Of HQ Trivia

Start-ups in the tech and gaming space are a dime a dozen. But when HQ Trivia debuted in 2017, it rapidly exploded in popularity – a real-time, appointment-setting mobile trivia game played by millions around the world with a live entertaining host. Last week, after steadily climbing numbers, HQ Trivia folded. It’s rise and fall provide great lessons for new entertainment brands about what – and what not – to do for that all-important second act. We’ll give it the once-over in today’s edition of “Throwback Thursday.”