Radio Gets Thumbs-Up From ChatGPT. Now Comes The Harder Sell.

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February 11, 2026 2:38 am

A ChatGPT query gives radio a rare AI thumbs-up, calling it a “killer” ad medium for local awareness and retail when bought smartly. But the annual Borrell-RAB Digital Benchmarking Report suggests growing AI use among local advertisers could still sideline…

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