Jacobs Media
Author: Fred Jacobs
February 25, 2026 5:28 pm
While radio programming has become a more technical endeavor the decades, one thing hasn’t changed; basic age and sex demographics that don’t do justice to the complexity and richness of audience affinity groups. Now a music analytics company has developed exciting analytics in the form of personas to better describe target audience groups. Today’s blog post gives you a good luck at the five music personas, along with a quick quiz to determine which one you fall into. Game?
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