The tolerance and effectiveness of in-game audio ads (Veritonic & Audiomob)

In a newly released survey study conducted by audio analytics company Veritonic for audio discovery platform Audiomob, we learn five key points and their broad attitudes, tolerances, and preferences for in-game audio advertising. The results are intended to highlight the category to potential advertisers, and inform the field generally. Click for details, metrics, and graphics. Continue Reading →